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Egypt: Paste & Juice doubles its capacity

04/04/2024

Press release
P&J for juice & paste
Egypt,
Middle East
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Paste & Juice, Egypt’s number 1 tomato processor and world supplier of tomato paste, is poised to inaugurate its latest production line by April-May 2024. Boasting over 28 years of industry expertise, P&J stands as Egypt's premier tomato processor and exporter.

Having initiated expansion endeavours in 2019, P&J embarked on doubling its existing production capacity from 1,000 tonnes per day to 2,000 tonnes per day of fresh tomatoes, aligning with the dynamic requirements of its clientele and the market at large.

The forthcoming production line, supplied by Rossi Ingeneria Alimentare, the trusted supplier of our two existing lines, will integrate cutting-edge technology.

Distinguished by its emphasis on energy efficiency and adaptability, the new line will feature an Energy Saving Group designed to curtail compressed air, electricity, and natural gas consumption, consequently reducing steam usage and CO2 emissions by up to 30-40%. Moreover, the line will be equipped to process various tomato products concurrently, utilising diverse sieves to achieve varying outlet brix.

This expansion initiative will empower P&J to annually produce an estimated 66,000-70,000 tonnes of tomato paste. The new line's production capabilities will encompass Super-Hot Break (SHB) variants with brix levels of 28-30% and 30-32%, with options for aseptic filling in 250kg steel drums and 1 Tonne Bin (GoodPack or Wooden). Additionally, the existing product range, manufactured by the current lines, will continue uninterrupted. This includes Tomato Paste (Cold Break 36-38% and 28-30%, Hot Break 28-30% and 30-32%), Passata (12-14%), Chopped Tomato (8%), Tomato Juice (6%), and Chili Paste (13% & 20%). Furthermore, P&J will continue in producing Fruit Pulp and Puree, encompassing Mango, Strawberry, and Guava variants.

Following the coming WPTC congress in Budapest, P&J is poised to unveil new value-added products, signalling a significant expansion in its offerings. Anticipated to debut by the conclusion of 2024, these innovative additions to P&J's product portfolio are set to redefine industry standards and cater to evolving consumer preferences.

The scale of investment for this expansion amounts to 20 million euros, reflecting P&J's commitment to substantial growth and strategic development in the tomato processing industry.

Through these strategic advancements, P&J endeavours to further fortify its standing as an industry leader in tomato processing, adeptly meeting the multifaceted demands of its clientele while upholding a steadfast commitment to innovation and sustainability.

Source: Paste & Juice press release